Online fundraising competition

Tagged with: Digital October 1999 sees a significant development in Internet fundraising in the UK. For the first time UK charities are competing with each other to acquire market share for an Internet fundraising activity. Until now their online fundraising activities were still discrete, focusing on engaging people once they had reached their Web sites.That has now changed. The full-page newspaper adverts for free charity ISPs Care4free and Oxfam’s service with Yahoo! reveal a clear competition for ‘eyeballs’, or individuals’ online attention and loyalty. About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. Online fundraising competition AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Advertisement Howard Lake | 21 October 1999 | News  16 total views,  2 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis

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