9SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading » A fundamental tenet of doing business is that effective communication between co-workers, departments and customers is essential—and occasionally challenging.On the list of the many responsibilities of credit union managers and executives, facilitating open and productive communications with members and among employees lands near the top. We all accept that human beings have different and unique ways of communicating, speaking and interacting, and we all have had the experience of struggling to connect because of those differences. Recent scientific research is revealing how and why we are different and building a better understanding of what we can do to better connect with each other.You Say Potato…New medical imaging technologies allow scientists to monitor how different parts of the human brain are activated when people speak and listen to each other. This research suggests that the different ways people communicate may be related to our unique brains, which develop in response to our singular life experiences and learning. Thus, we are “wired” to think, speak, listen and act in highly individual ways.These findings may be at odds with the way we have been teaching communication skills—as if there is one right way to communicate. In reality, there may be many right ways, but problems arise when people process communication in different ways. If we continue to attempt skills-based training that fails to recognize these biological differences, these problems will persist and perhaps even become more deep-rooted and serious.